Answers
What budget do I need to start on Google Ads?
Enough to produce a steady flow of conversions — which depends on your price point and CPCs, not on a round number.
The short answer
Enough to produce a steady flow of conversions — which depends on your price point and CPCs, not on a round number.
A €90 product in a cheap-click niche needs far less than a €30 product where clicks cost €1.50. The real constraint is conversion volume: Smart Bidding needs a steady stream of sales to learn from, and below that you are better off with manual control.
We give you a real number for your store in the teardown. What we will not do is take on a budget so small that neither of us can learn anything from it.
Want this answered about your account?
Send it over. The teardown is free and yours either way.
Free teardown10% of spend, publishedNo lock-in, no notice periodYou keep the account